Who wants to be a REAL JV partner?

I just realized that I have sent emails to JV partners on a regular basis, and only 10% of them are trying to market things that I recommend.

What does that tell me?

One of five possibilities…

  1. They don’t like me… This could be a depressing area for me to tread.
  2. They don’t read my emails.
  3. They don’t know how to be a JV partner.
  4. They don’t have a list.
  5. The offers are not targeted to their list.

A large number of Super Affiliates  are becoming wary of promoting anything but the products that their best friends are putting out, because they want to stay part of the “good ole boy” network, and frankly, they aren’t good to have as JV partners anyway, because they are too demanding.  They want you to do all the work and then they send out the email and your conversion had better be really good or they won’t do anything for you anymore.

I once roamed among that group and found myself disliking an awful lot of the snob atmosphere.  When people can’t answer a simple email, they are too big.  Send Ken McArthur an email sometime.  You will get a response, whether he is busy with a thousand things going on or not, he will answer your email, because he is a genuine, caring person.  Now he is particular about the products he will promote, which I do not blame him one bit for, because once you have the quantities of people that Ken has on his list, you don’t want to feed them a bunch of crap.

But some marketers have made huge successes out of selling $3 products and they are afraid to answer their emails.  They know that they will get hundreds of emails from customers complaining about the junk being served to them.  Again, it is easy to understand why you wouldn’t want to have to answer all those emails.

Last year, I was studying under Matthew Glanfield (who does answer his emails, but has also moved the majority of his support to a help desk system to give him more time to devote to his family and friends) and I learned some methods of getting JV partners that involved communicating directly with marketers.  I found that most marketers are busy (especially those who are successful, clearly because they are taking action), but they usually responded to my emails.  Some told me up front that they had no time to work with me.  Others were more amenable and we developed some good partnerships.

I remember one guy, a rather famous “Joint Venture Specialist” who even had a website devoted to joint venture announcements.  Well at first he seemed to be friendly and said we could work together, and I was rather excited - enough to start writing emails and other affiliate tools for him to use in his autoresponder series.  But since I was using the ideas that I had learned in the coaching program with Matthew Glanfield, other people from the program were also contacting this fellow, too, and suddenly he stopped communicating with me completely.  I emailed him to find out what was up and he sent me a very abrupt email stating that he was not going to work with me or my “friends” now or in the future!

Now I want to help my JV brokerage clients succeed, but I also don’t plan on enlisting the “good ole boy” network of Super Affiliates who don’t want to be bothered with anyone who hasn’t raced their yacht with them…

So my plan is to help potential JV partners become super affiliates in their own right.  And I want to help them by providing an area where they can tell others about their product without worrying about rejection.  I will also help train potential JV partners with the things I have learned from Matthew Glanfield, Ken McArthur, Gina Gaudio-Graves, Stephanie Mulac and Ross Goldberg.

So I am opening up the floor for comments.  Do you want to learn to become a JV partner that product owners would be excited to have on their team?  Are you interested in promoting products that fit with your lists, if I can get you the information in a timely manner?  Do you want to be able to tell if someone keeps their word about promoting before you give them a copy of your product that they might have purchased if they hadn’t been on your JV list?

Just let me know, because I have a site in place that I will be launching this summer to help product owners get help with promotions and it won’t cost an arm and a leg.  It will give you the benefits of jvAlert and JV-network without the high fees and the “free copy grabbers” who get a copy of the product but never promote.  That is all I can tell you about it right now, but tell me what you think!

Have an amazing day!

Micheal Savoie

The Products Come From The Lab

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One Response to “Who wants to be a REAL JV partner?

  • 1
    Scott Drake
    April 7th, 2008 23:05

    Hi Micheal,

    I completely understand your point, I to have a JV Partner List and only have a select few that respond. Sometimes I guess people just think they are better then others and they only deal within their click and that isn’t right.

    Case in point, several months ago I was discussing with a so called guru about creating a membership site that would put groups of JV’s together in small groups and working with them to build their lists and their businesses. All was going well and then all of a sudden no more responses to my emails and then the person opened up a site with the same format with someone else based off of my idea.

    I think JV Brokering sounds like a good idea, I for one look forward to working with you if I get the chance.

    Scott Drake
    MarketersFileVault.com
    eBookOpportunities.com

    Joint Venture Work Groups (New and Under Development)
    http://www.jvworkgroups.com

    Internet Marketers Working Together (New and Under Development)
    http://www.imworkingtogether.com

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